The KETRON Factory style Hennie used in his demonstration falls under the category of REMIXED/BALLANCED FACTORY styles - which Tonewheeldude above has explained how some of it was achieved (which any end user with an existing standard AUDYA product can do with time, practise and mixing skills - minus the new Organ and Choir voices and effects ofcourse). Our 3+Hrs detailed DVD Manual and Tutorial also takes you through step by step, showing you how, when, why to do what with your AUDYA. We've also included work-arounds and solutions to otherwise challenges many thought couldn't be accomplished on the AUDYA and having this DVD set alone makes such a task even easier to accomplish. With the new balanced levels, all styles are now at the same level, so when/as you switch from style to style, the volumes remain constant.

The 120 New styles are those which for the most part heavily depend on the New Audio Drums, New voices, New effects, New Guitar mode, longer loops ... etc. Working in collaboration with style progrmmers Ketron uses (to ensure quality in the final product) such as Corrado or Marcello (for QA), we believe we've not only been able to breath new life into an existing product (which you can hear for yourselves), but also create an instrument which out-of-the-box, any player with any level of playing skills can simply plug in ... play. We've done all the hard work so you don't have to!

The core reasons behind developing and producing the AJAMSONIC upgrade are ...

1. Giving current AUDYA owners an opportunity to enhance their instrument with huge content, provide more options/features and maximize on existing functions within the instrument while also taking care of some issues such as eliminating Audio Drum timing issues. The good thing is they can have all this while keeping the keyboard they already own and paid a lot for. As many Audya AJAMSONIC users will tell you, it's like they now have 3 keyboards ... in one, espcially when you take into consideration the vast new content (with more to come)!

2. Providing an option to non Ketron owners to finally experience in a KETRON instrument features, Presets and content they have been used to and asked for (check out the amazing new Techno Dance, Hip Hop, Raggae, Ragaetone, Soca, Cajun, Song book [coming] styles ...); New Choir, Synth and Pad Voices; new Brass, Sax and other woodwinds with authentic Articulation (VCE-2); added ARPS (a feature usually associated only with typical Workstations) which can be used with the lead voices (single or layered/Program) or with styles and Midifiles ... etc.

3. Listening to customers for ideas and suggestions (current and future) and providing outstanding service to ALL our customers regardless of residence/location ... with no additional cost for Product Support. We are now working with some KETRON dealers worldwide to follow suit as well. You will be amazed at the wealth of information you obtain by asking a previous KETRON customer why he/she decided to sell their AUDYA. Doing this has also enabled many of such customers re-purchase a KETRON AUDYA AJAMSONIC keyboard this time around.

When asked about our products, the main cry had been the service (or lack of) - a phrase I believe AJAMSONIC customers won't echo anytime soon.

As our customers continue to grow, our hope is they can share their experiences and knowledge with others as well. It never hurts to help one another create and enjoy music ... good music that is, and ss we continue to see our customer base expand worldwide, we believe we are gradually accomplishing what we set out to do in the first place - by making most happy with a uniquely great product, provinging outstanding service and support they can count on via a company that truely listens to their customers. Our wants are limitless, but given our existing limited resources, we truely believe we are putting smiles on most's faces. Imagine what we could do ... with more?