'The on board styles is not the important part of the keyboard. I along with a lot of other persons I know don�t by an arranger for the onboard styles. '
And theres the problem. I know that some eastern europeans customers are very much into sampling their own instruments and programming their own styles because there is a shortgae of these styles and sounds in conventional arrangers. But certainly in the west the vast majority of arranger customers would not have a clue about sampling or creating their own sounds or styles . They ACTUALLY BUY AN ARRANGER BECAUSE THIS HAS ALREADY BEEN DONE FOR THEM. And it has nothing to do with their lack of imagaination . They simply either dont have the skill set or the inclination to develope them to make their own styles. With the other manufacturs of arrangers , thats not an issue as they UNDERSTAND THE MARKET THEY ARE SELLING TO and provide the styles and sounds with the arranger complete.
There was a thread a few months ago where people expressed a genuine interst in buying the mediastaion becaise it was being sold at just 1000 euro's. It was a special ofer. No one ever came back to say that they were happy with their purchase or even that the purchase went through.
http://www.synthzone.com/ubbs/Forum37/HTML/018202.html You said 'The major problem MS and other Italian keyboard companies have is marketing. They are terrible at Marketing. '
You hit the nail on the head my friend ! But marketing is not just about getting the message out about your product so that the market understands what the product can do, its essentially about understanding what the market wants and giving them what they want in a manner that they will easily uinderstand and happily purchase. Dom does it the other way round. HE decides what the market SHOULD want ( thats guys like me) and then gets frustrated when the market does not respond favourably to WHAT HE THINKS THEY SHOULD WANT AND HAVE. Then he provides an update that he thinks should be included on the mediastation and tries to convince the market that this makes the product even more attractive.And so on... Funnily enough thats the premise of buying the Mediastaion... that you wont be forced to buy what the other manufacturers tell you you should have . What do you think is slightly ironic about that reasoning ?.....:-)
Liontracs ...Your explanation above gives an excellent example of the complexities of having a keyboard like the meiastation as an arranger. If buyers want to buy an arranger that out of the box sounds like a korg, yamaha, roland arranger then the MS is unlikely to meet their needs. You are so very very right. Unfortunately you are for the most part talking to the wrong customer by your own definition on this forum...
Korg , Yamaha etc dont just dream up the features that their products have ! They are not just lucky that the features they 'force' on the buying public just happen to be the features that the market are lapping up hence the success of yamaha etc. They spend probably hundreds of thousand of dollars researching what they feel the market will go for and then provide it in the most suitable manner in their keyboards.
I am sure there must be other arranger forums where people like To the Genesys or Ensnare you or Fran frequent. If there are give Dom a helping hand somebod and point him to them .Perhaps Dom would have more luck there ?
[This message has been edited by spalding (edited 02-15-2009).]
[This message has been edited by spalding (edited 02-15-2009).]
[This message has been edited by spalding (edited 02-15-2009).]
[This message has been edited by spalding (edited 02-15-2009).]
Previous Topic
Index
