Originally posted by to the genesys:
Whether to make arrangers sounding more like workstations is the chicken and egg situation from the manufacture�s perspective.
Do they create a hip sounding arranger and promote it as such then try to get buyers? Or do they make sure that they have buyers for hip sounding arrangers then create the product?
Sorry, but the market for hip sounding arrangers is already out there, and buying WSs at a rapid pace... Only to find that SELECTING and CONTROLLING all those hip arps live is a daunting task. Graft the Variation/Fill/Intro/Ending concept to these same hip loops, and you have a machine that is FAR more fun to play with (fun sells!).
If you feel the word 'arranger' is enough to stop the sale, don't call it an arranger! Call it something else. Anything else! It won't stop it from BEING an arranger...
The MotifXS and the M3 are the WS industry's first tentative steps into TOTL arranger country. You don't see the word 'arranger' anywhere in their promotional material. But that's what they are attempting. If the arranger industry, with decades more experience at how to control loops (that's all styles are, in a way) in a live situation can't make a profit from this trend, their executives should all be put on a wall and shot!
They can't even agree that the market even exists, despite all the WS people rushing in that direction.