Regarding reductions on product prices. Having worked in the Hi-Fi Manufacturing a large proportion of my working life. We were very concerned when considering to reduce a products price because of upsetting existing customers. However manufactures reduce there prices to keep a product competitively priced with the competition.
An example of this is when Roland launched the VA3, the PSR1000 was not on the market, but now it is, Roland have reduced the price of the VA3 to be competitive.

Graham