Originally posted by Diki:
LOL... Personally, as poor a job of selling the quite excellent Roland G and E series arrangers as those stores did, I would imagine that Korg wouldn't want to touch THEM with a bargepole!
Let's hope Korg DON'T take a leaf out of this playbook!
The stores in my area/territory were selling G and E series alongside Yamaha Tyros/PSR arrangers, and the excellent Rolands did not sell.
I do know for certain, that Roland did no demos, or clinics, or promotions of any kind. Diddly squat.
In addition, the excellent G-70 and E-80 were also considered too heavy for any kind of OMB.
It's simple...if you don't make people realize what these instruments can do, they aren't going to sell.
If Korg follows in the same footsteps as Roland, one can expect similar results.
Frank sells arrangers, because Frank knows how to promote/demo/support the product...same for George.
Ian
PS...it's too bad you couldn't convince your local dealers to carry the lucrative arranger products (whatever brand), and hire you to demo them...you'd do an excellent job; they'd make a nice profit, and you'd make some extra cash.
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