I think FB is the platform. Seems everyone is on it all day. I have a website too: solojim.com and pretty much ignore it. I kept my domain, but a lot of calls and a few video demos work best for me. With that, some are so lazy or uninterested, they don't even bother watching. I always try to get a cold call in on a way to a gig and that is received well. I did that last week and they gave me their party for $225!
It's always the same - more in the kettle, better the results.
Good luck Scott
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Yamaha 920 / Yamaha Stagepas 100 BTRs / Senn e935 - LIVE
Roland RD 2000 / Tascam DP24sd / ATEM switcher - STUDIO