Here are a few of my experiences with Guitar Center..Just to name 4 deals...I purchased a new Korg Triton Studio 76, at more than 50 percent off dealer cost..(UD got the other one).Just can not figure out why..
I purchased a new EMU X-Board 61 less than 50 percent of dealer cost...

I purchased a new Traynor K-4 at 50 percent of dealer cost, (new)..
And I purchased a Roland A-33 at 25% of dealer cost..

And on the other side of the coin..they sit on over priced used gear for 3-4 years..Turn down realistic offers...than after a few years dump the product for next to nothing..Go figure!!!