To me it sounds nothing better then the orriginal Audya.
http://www.4shared.com/folder/5JEjYZR6/AJAM_AUDIO_Demos.html So far i have seen several people asking for an exact list of the added content compared to the normal Audya. But somehow i never saw AJ answer those questions.
Its been 4 years since the Audya was first showed at NAMM 2008, and with marketing like this it still feels like a hobby project.