Some seem to suggests that Yamaha making a 76 key MOTL or TOTL arranger will some how take away sales from another Yamaha division.


Surely that can not be right? Lets take Spalding segmented market for Yamaha that he presented above (1, 2, 3, and 4).
If there is a 76 key arranger segment 2, if Yamaha makes a 76 key arranger in segment 3, would the segment 3 76 key arranger take away sales from the segment 2 76 key arranger?
Well if that is the case, then why is it the 61 key PSR S910 is not taking away sales from the T3? Why is not the PSR S710 not taking away sales from the PSR S910?

And I would almost guaranty that if Yamaha were to make their PSR S910 successor 76 keys only, but the same size and weight as the existing PSR S910, but with T4 style and sound and flash memory and XLR and the same price as the PSR S910, Yamaha would not see a decrease in sales.

DNJ and others who are waiting for the PSR S910 successor, would probably still buy that keyboard.

And the persons who like the DGX would still buy the DGX because of the reason Spalding stated above.



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I have shortened my ID to TTG