Excitement not dead, in fact I get more excited for each time the 'beast' is powered up, but ..... This video is a great demo, and been at YT since Oct 2017 or so. If I remember it correctly, it has been posted and discussed here and at PSR some time ago, maybe more than once during the months that passed?
I don't know about excitement, as I haven't really gotten excited about the Genos, but I generally find my own demos to hear on YouTube and really don't find it necessary to comment on every post I see.
As I understand it, this demo was recorded by Kraft Music, and Yamaha made a similar demo for their YouTube channel with the same guy in the same shirt.
It is a decent demo, but I have an impression that the player is a bit uncomfortable, trying to play not making mistakes rather than to play passionately.
I feel that Yamaha still underestimates the importance of good online promotion, although they are more active in this aspect than others companies. With Genos they decided to shot some interviews with some musicians whose “honest” opinions are supposed to be influential.
So far I haven’t seen a proper video presentation of Genos by Peter Baartmans – there’re some videos not in English which look more like unofficial recordings.
It’s weird, because usually companies spend tons of money to promote their products, artists, songs, etc., but when it comes to keyboards it looks like “ah, well, here is one thousand dollar, spend this money wisely”.
My opinion is that you do not just play something with no mistakes if you are to present a keyboard to the whole internet; you use this time to show something really beautiful and passionate. But it’s not up to the player, it’s up to those who should support the player to do so, and I speculate that there’s just a pressure like “well, lights are set, camera’s ready, we have one hour, play something” and the player does his best.
In my opinion, they just do not use the whole potential which music can provide to make a deep impression of a product.
Kabinopus you are very correct in your thoughts,.....but marketing is a strange animal with so many cooks in the kitchen involved in so many ways with alot of money involved. Bottom line is to sell sell sell and make $$$$$ as the profit window to do so is very short before the next unit is ready to be marketed to the masses and before the competition gets the jump on them and others. And if it doesn't sell they will repackage parts into another unit down the road. It's a never ending game.
Yamaha’s philosophy is selling trough local dealers That hav ethe knowhow to give real support for their instruments And so they don’t comcentrate on youtube But on demo’s and selling parties ar local dealers. This works well in Western europe, the main market for the Genos.
Donny, I know Ben Kraft personally, and have done a lot business with he and his father (Roger Kraft...who started Kraft Music). Ben is the consumat professional and creates his demos with extremely high quality.
I too never tire of Martin Harris’s demos. After listening to this particular demo through headphones...It definitely shows the quality of The Genos.
At least on this one I hear a little bit a VH in the demo.....amazing singing VH/playing takes a back seat with these demos...be it Genos or otherwise..
I may be a little overfed and due to it tend to make negative judgments. Well, I still like the singing in the second video in this thread. Yet, this kind of music is a little bit risky… as it doesn’t sound “expensive”. For some reason this video it rather hated on YouTube (49 likes and 62 dislikes). Perhaps people see that it’s not really about Genos.
Just to illustrate my point I want to show a promotion video of MOX,
As I see it, Bert makes it about music, not about an instrument, and makes an impression that this keyboard sounds more “expensive” than 4-times more costly Genos.
..... Perhaps people see that it’s not really about Genos. ....
It's about Genos, but bear in mind what country and public this video is aimed at. Germans and neighbour countries love schlagers, and most buyers are well grown people that have the money ready to buy this machine.
But, Genos is capable to reach several markets, it's just to swap musicians that runs the demoes and the way they demostrate it.
Gunnar Jonny, I believe that you’re totally correct about that. In the same time, if the internet audience didn’t like it for some reason, it’s a matter for analysis. Anyway, it makes sense that Yamaha prioritizes markets where there’s something to win.
Impuls, yes, it’s nice. If it was a program on Russian TV, they would’ve edited it in the way as to show how everyone in the audience is laughing insanely.